Online Search Engine Marketing Resume

G Gopikrishna
E-Mail1: garipalli.gopi@gmail.com
E-Mail2: gopikrupa1@yahoo.com
Phone No: +919945496646

Objective

I have over 4+ years of experience in Online marketing and would like to work for people who are ambitious and planned for long term relation, with companies/entrepreneurs who are keen to take share of online sales.

Work Experience

Total Years of Experience: 4 - 5 Yrs Current
Location Preference: No preference.
Desired Job Type: Permanent / Temporary
Desired Employment Status: Full Time / Part Time

Working on Website Usability Testing, PPC / Search Engine Management for Google Adwords, Yahoo (Overture), Miva, Kanoodle, Mamma, SearchFeed, 7search, Findology, wedfinder Search123 and other different types of online marketing, Keyword Research, Creating Effective Ad-Copy, Pricing Strategy & Market Segmentation, Web Advertising Campaigns, Industry Forums Participation, Market Research & Competitive Analysis.

I - Organization: Search Marketing Agency
(Joint Venture of Natural Search Pvt. Ltd & All Response Media)
Experience: Sep 2005 - Till Date.
Appointed as: Business Development - Account Administrator

Primary Responsibilities: Create and implement strategies for Search Engine Marketing (SEM) where my primary goal is to measure ROI% at the campaign and keyword level. Actively involve in other online marketing strategies such as Banner, Image, CPA Deals, Pop Under, Pop Up, CPM, CPC, CPV and other related online advertising. Created business models to support new initiatives and continue revenue streams.

Bid Management Tools - Atlas, Dc-Storm, Bid Buddy and MMT (Make Me Top)

Hands on Industry such as:

Automobile
Finance - IVA, Debt, Loan, Savings, etc.
Retail
Medical
Educational
Telecomm
Insurance
Travel

Performance based promotion in span of 6 months:
Pay Per Click Executive - > Sr. Pay Per Click Executive - > Business Development - Account Administrator

II - Organization: NetElixir Inc.
Experience: May 2004 - Aug 2005.
Appointed as: Online Account Executive
Primary Responsibilities: Responsibilities included overseeing all online marketing, advertising and analysis, vendor management, Search Engine Optimization, Pay-Per-Click advertising. Complete back-end development and front-end web design for different vertical websites. Managed and trained a team search marketing and data entry personnel in a fast-paced online merchandising environment. Implemented and maintained numerous marketing strategies, online communities, third party technologies and other related online features. Developed and maintained different type of formats for client pitch & reporting.

Pay Per Click Campaigns Handled such as:

ResumeConsultingInc.com
Allposters.com
MyTailor.com
ColemanFurniture.com
CaliforniaHealthPlans.com
Austin-tx-dwi.com
Great Expectations.net
BidOptima.com
NeverFail.com
JustBlinds.com
Blinds.com (www.internetretailer.com/dailynews.asp?id=16816)
DebtXs.com
RapidFax.com…

Achievements: Designed Overture – Advertiser Estimation Tool, Bid Changes Tool, Position Tracking Tool, Ad – Tracking Tool, Designed Training Manual & PPT.
Performance based promotion in span of 3 months:
Trainee - > Online Marketing Associate - > Team Leader

III - Organization: National Centre for Multimedia Design & Training
Experience: Jan 2004 – April 2004.
Appointed as: Business Development Executive
Primary Responsibilities: Brand promotion, met the training institute top management to get the business deals, created business models to support new training structure to continue revenue streams.

IV - Organization: Pace IT Solutions Private Limited
Experience: Jan 2003 – Dec 2003.
Appointed as: Programmer
Projects Undertaken: Super Market Billing, Resume Bank Management,
Accounts Management, School Management, Stock Maintenance…

Academic Profile

1. Pursuing Master of Business Administration (MBA) from Sikkim Manipal University.
2. Bachelor of Computer Applications (BCA) from M.C.R.P.V, Bhopal.
3. Intermediate (M.P.C) from Gurukrupa Junior College, Siddipet, Medak.
4. Secondary School Certificate (S.S.C) from St John’s High School, Siddipet, Medak.

Software Skills

Operating Systems: DOS, Windows 98, 2000, NT, XP, Linux and ME.
Databases: Microsoft Access, Oracle.
Business Applications: Tally.
GUI Tools: VB 6.0.
Languages: C, C++, Java, and HTML.
Web: Internet Connectivity, E-Mail, Internet Explorer.
Productivity: Microsoft Word, PowerPoint, Excel, Project Management, Systems Analysis, Software Installation.


Academic Project

Name: MEDICARE MEDICLAIMS
Role Design, Coding
Platform: Windows 2000.
Software: Visual Basic as Front End, Oracle as Back-End.

Description

This Project was developed as a practical fulfillment of the U.G program in 6-Sem as major work period of 6 months at Pace IT Solutions Private Limited. This project Medicare Mediclaims Management System provides the benefits of streamlined operations, enhanced administration and control, improved response to customer, cost control and improved profitability. This product believes that every Corporate Hospital is unique in terms of its requirements and priorities. Hence, flexibility is built into this System, which allows for easy customization to suit individual corporate procedures.

Strengths

1. Versatile and can adapt to changing situations.
2. Good Communication Skills, Self Starter and Highly Motivated
3. Enough Patience, Instant Grasping and can handle tough situations.
4. Efficient, Dedicated and Collective Team Work

Personal Achievements
Won Best Efficient Employee Awards.
Qualified Google Advertising Professional(GAP) - Test ID GGL-21358894
Presentation on Google Ad words & Search Activities given to Google Adwords Director Mr. David Fiscer & Google Manager Mr. Thomson.
Won Chess Player award during my secondary school.

Personal Profile
Name: G. Gopikrishna
Father Name: Sri G. Vijaya Gandhi
Date of Birth: 01st June 1982.
Marital Status: Unmarried
Sex: Male
Nationality/Religion: Indian/Hindu
Willing to Relocate: Yes
Passport No: Holding Valid Passport.
Permanent Address: H. No: 11-3-12/1,
Bharath Nagar, Siddipet,
Dist: Medak, A.P.
Pin: 502103.
Languages Known: English, Hindi and Telugu.